Original Research

Rethinking the appropriateness of health education messages: Problems, principles and guidelines

Johann Hugo, Mike J Smit
Health SA Gesondheid | Vol 4, No 4 | a381 | DOI: https://doi.org/10.4102/hsag.v4i4.381 | © 1999 Johann Hugo, Mike J Smit | This work is licensed under CC Attribution 4.0
Submitted: 01 December 1999 | Published: 01 December 1999

About the author(s)

Johann Hugo, University of Stellenbosch, South Africa
Mike J Smit, University of Stellenbosch, South Africa

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Abstract

Nowadays the media are playing an increasingly powerful role at all levels of health education in developing and developed countries alike.

Opsomming
Die media vervul deesdae 'n toenemend kragtige rol op alle vlakke van gesondheidsopvoeding jn beide ontwikkelde en ontwikkelende lande.

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Crossref Citations

1. A grading model for media appropriateness and cultural sensitivity in health education
Johann Hugo
Journal of Audiovisual Media in Medicine  vol: 23  issue: 3  first page: 103  year: 2000  
doi: 10.1080/01405110050130856